Cartless

A WordPress plugin · no WooCommerce needed

Sell one thing properly.

Cartless is a WordPress funnel plugin that sells one product — checkout, order bump, one-click upsell — without WooCommerce.

For a course, a kit, a subscription or a single physical product. On Stripe or PayPal. No cart page, no catalogue, and nothing to install underneath it.

See a live demoComing to wordpress.org

Free forever for the checkout and the bump. Pro adds one-click upsells from $199 a year.

The Cartless checkout: size and colour, email, card, an order bump in a sand-coloured box, and a green Pay button.
Yes — add 250g of the house blend for $12Normally $18 — and it takes the order past $75, so shipping becomes free.

The real checkout. One page, an order bump, a live total.

One chargeThe bump is a line on the order, not a second payment.
Five pagesLanding, checkout, upsell, downsell, thanks — real WordPress pages.
Zero cartNo basket, no catalogue, no shipping-zone matrix before the first sale.

Why it is built this way

Three questions every funnel builder gets asked.

What does Cartless do that CartFlows can't?

Sell without WooCommerce. Every WordPress funnel builder is a layer on top of Woo, so selling one product with a bump still means installing a full catalogue engine and hiding it. Cartless is the checkout itself.

Why is the order bump free?

Because it gives you a real number. After a quarter, Reports says bumps made you $1,240. Upsells earn more and recur — that is what Pro is for — but you should see the first number without paying for it.

What happens after the sale?

Anything that does not change the price is asked on the thank-you page, where it costs you no conversion. The money for a name on the shirt is taken before; the name itself is asked after.

What you get

A funnel is real pages. The admin is real WordPress.

Read the docs →
The funnel editor's Steps tab: five steps, each with an On yes and On no route.
Each step decides where a yes and a no lead. A downsell is simply where a no points.
Reports: revenue less refunds, profit, and margin by mechanic — product, upsell, shipping, bump.
Margin by mechanic — which part of the funnel actually earns. The bump usually wins.
A product's variants: size, colour and fit, with stock tracked per combination.
Up to three axes, stock per combination. Navy in stock and XL in stock does not mean Navy XL is.

Free and Pro

The paywall sits on a real line, not a revenue line.

A bump is one charge with an extra line item. An upsell needs a saved card, a second charge and inline 3D Secure. Free never saves a card — which is also the right consent position — so everything up to the bump is free, and one-click upsells are Pro.

Compare the tiers →

Free, unlimited sitesPro, from $199/yr
Unlimited funnels, on Stripe or PayPalOne-click upsells and downsells
One-page checkout in three layouts, Apple Pay, Google PayAbandoned checkout recovery, receipts
Order bump, product block and imagesSubscriptions on either processor
Variants (three axes), stock, couponsA/B testing and display rules
Orders, customers, cost and marginFunnel templates, the playbooks

Walk a real funnel with a test card.

The coffee kit and the t-shirt. Nothing is charged, the demo resets every night, and the upsell step shows you exactly what Pro adds.

Open the demo